ASP.NET AJAX Showcase Interview

An interview with the creators of the site “Sazell”

What is Sazell?

Sazell makes social media viral by allowing users to snap web pages and turn them into flash snapshot widgets, which can then be shared and embedded on external sites.



Can you describe your business?

Sazell allows you to share and discover anything on the web by transforming large chunks of information into bite-sized visual widgets called “Snapshots”. These widgets incorporate many social features which allow users to embed, vote, comment, email, post and share the underlying content.

Why did you choose ASP.NET 2.0?

ASP.NET offers one of the most powerful web frameworks in the market but what appealed to us the most was its ease of use. Cost and time were of essence in our project and ASP.NET is certainly the only framework which lets developers achieve complex solutions with minimal effort.

How did ASP.NET AJAX help you improve your user experience?

ASP.NET AJAX has made Ajax available to the masses with its simplicity and flawless integration. We were able to "ajaxify" pretty much every server side postback thus offering our users a seamless and intuitive experience. The Ajax Control Toolkit was another invaluable resource which allowed us to implement standard Ajax features within minutes and further enhance the user experience.

What ASP.NET AJAX features did you take advantage of?

We used the UpdatePanel heavily in the site to ajaxify regular postbacks. UpdatePanel is the most powerful weapon in the ASP.NET artillery since it is very easy to implement and on the other hand offers great control to the developer for optimizing data flow by tweaking it to suit your own needs.

What was the ASP.NET AJAX development experience like?

Certainly enjoyable, mainly due to the great community and support ASP.NET offers. We were able to solve many issues in matter of hours if not minutes thanks to the vast amount of knowledge provided by dedicated ASP.NET followers who exist online.

What other Microsoft technologies does your site use?

Microsoft SQL Server 2005

Anything else you want to add?

The community and support ASP.NET provides is core to its success. Keep up the good work!

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